> ## Documentation Index
> Fetch the complete documentation index at: https://docs.virtual.fit/llms.txt
> Use this file to discover all available pages before exploring further.

# Analytics and results

> Read the virtual.fit funnel, compare products, and review generated results.

Use **Analytics** to understand how shoppers move from product discovery to purchase. Use **Results** to confirm output quality and investigate individual product experiences.

## Read the funnel

| Metric                | What it tells you                                           |
| --------------------- | ----------------------------------------------------------- |
| **Product Views**     | Eligible product-page views observed by virtual.fit.        |
| **Widget Opens**      | Times shoppers opened the fitting room.                     |
| **Try-ons Completed** | Try-ons that produced a result.                             |
| **Add To Cart**       | Successful cart additions recorded for tracked products.    |
| **Checkout Started**  | Tracked products that entered checkout.                     |
| **Purchases**         | Completed purchases attributed to tracked product activity. |
| **Revenue**           | Revenue reported with completed purchase activity.          |

Choose **Today**, **Last 7 days**, **Last 30 days**, or **All time**, then select **Refresh** when you need the latest activity.

<Note>
  Recent storefront activity can take a short time to appear. Currency and revenue quality depend on complete commerce event data.
</Note>

## Compare products

The **Top Products** table brings views, completed try-ons, cart additions, purchases, and revenue together by product. Use it to answer practical questions:

* Which products attract try-ons but few cart additions?
* Which Active products receive views but no fitting-room opens?
* Which products convert after a completed try-on?
* Do recent image or theme changes affect one product more than others?

Compare similar products over the same date range. A low-volume product can show large percentage swings from only a few shoppers.

## Review generated results

Open **Results** to review completed try-ons for the selected storefront.

* Check that the product title matches the garment shown.
* Review representative results across garment types and source-photo styles.
* Confirm recent product-image changes improved the expected products.
* Use timestamps to match a shopper report to the correct result.

A deleted result remains listed as unavailable so historical counts stay understandable. The image itself can no longer be reviewed.

<Warning>
  Results contain shopper-provided personal data. Limit dashboard access, avoid unnecessary exports, and do not reuse images for marketing, portfolios, or model training without separate valid consent.
</Warning>

## When numbers look incomplete

1. Use a single test product and note the start time.
2. Open virtual.fit and complete one try-on.
3. Add that product to cart.
4. Start checkout and, where possible, complete a test order.
5. Refresh **Analytics** after allowing time for processing.

For Custom JavaScript storefronts, verify the event timing and identifiers in [Commerce events](/custom-js/commerce-events). For Shopify, confirm the app remains installed and connected.

## Report an analytics issue

Include:

* Storefront name and affected product ID.
* Date range and timezone.
* Expected and observed funnel stages.
* Order, checkout, or cart ID when relevant.
* Approximate test time.
* Whether the shopper had granted analytics consent.

Do not include a shopper photo or full customer profile unless support specifically requests it through an approved channel.
